
EP 100 // SIR PAUL SMITH
Written By Arman Nafeei
How to build a brand universe with none other than Sir Paul Smith
EP 100 // SIR PAUL SMITH
Written By Arman Nafeei
I had the honor to visit Sir Paul at his studio/office/storage of all good things in London a good couple of months ago.
We listened to music, we laughed, we danced—it was a very joyous afternoon! We went over his life soundtrack (ofc!), but we also tried to learn a secret or two on how he did it, from his first designs to building a whole P.S. universe.
THE VIDEO, watch the interview and behind the scenes footage.
“In any field, patience is what grows a business.”
THE PLAYLIST, a collection of the songs shared in the episode.